A group of SAIC students gather around a professor at a table.

Tony Favarula

Undergraduate Overview

Visual Communication Design Undergraduate Overview

Fall 2027 Early Action and Priority Merit Scholarship Deadline: November 15

The Visual Communication Design department's undergraduate curriculum is structured to encourage the development of both generalized and specialized activities, as well as hybrids of both. Students acquire a thorough intellectual understanding of the implications, strategies, and roles of visual messages as well as the visual abilities necessary for conceptualization and creation and the technical tools and business skills required in professional practice.    

Focus Areas

The major areas of focus are physical media (print, objects, and environments) and virtual media (interactive and time-based media) and include:

  • Artists’ books
  • Bookbinding
  • Coding/programming/scripting
  • Data visualization/diagrams/maps
  • Design issues
  • Digital/screen-based production
  • Environmental/experience design
  • Exhibitions/kiosks
  • Identity/information systems
  • Illustration/image making
  • Installation/wayfinding
  • Interface/interaction design
  • Image/text narrative
  • Letterpress printing
  • Motion graphics/title design
  • Packaging
  • Posters
  • Print production/digital and offset
  • Publication/self-publishing
  • Social design
  • Strategy/methodology
  • Sustainable design
  • Symbols/icons/language
  • Typography
  • Visual/sequential narrative
  • Website/cross-platform design
  • Video

Portfolio Review

Students must pass a Visual Communication Design department portfolio review in order to enroll in intermediate courses in the department. The following Visual Communication Design courses are required in order to submit a portfolio to the department Portfolio Review.

  • VCD 1001 Introduction to Visual Communication
  • VCD 1002 Illustration Technologies Lab  
  • VCD 2011 Beginning Typography
  • VCD 2012 Type Technologies Lab
  • VCD 2002 Image Studio
  • VCD 2001 Beginning Graphic Design

Visual Communication Design Undergraduate Curriculum [PDF]

AIGA

The department has an active AIGA (American Institute of Graphic Arts) student chapter. Led by a faculty member, the chapter holds regular meetings, hosts the department’s noon hour lectures in which professionals from the city and faculty from the department present their work, conducts tours of Chicago studios, holds an annual Town Hall AIGA event at the school, and oversees a biannual portfolio preparation seminar for all students preparing their work for submission to the department portfolio review.

Admissions Requirements and Curriculum

  • To apply to the School of the Art Institute of Chicago (SAIC), you must fill out an application and submit your transcripts, artist's statement, and letters of recommendation. And most importantly, we require a portfolio of your best and most recent work—work that will give us a sense of you, your interests, and your willingness to explore, experiment, and think beyond technical art, design, and writing skills.

    To apply, please submit the following items:  

    Bachelor of Fine Arts in Studio Portfolio:

    Submit 10–15 pieces of your best and most recent work. We will review your portfolio and application materials for merit scholarship once you have been admitted to SAIC.

    When compiling a portfolio, you may concentrate your work in a single discipline or show work in a breadth of media. The portfolio may include drawings, prints, photographs, paintings, film, video, audio recordings, sculpture, ceramics, fashion designs, graphic design, furniture, objects, architectural designs, websites, video games, sketchbooks, scripts, storyboards, screenplays, zines, or any combination of the above.

    Learn more about applying to SAIC's Bachelor of Fine Arts in Studio, or view our portfolio preparation guide for more information.

  • Review the Bachelor of Fine Arts in Studio curriculum and degree requirements. Note: This is information for the current academic year. Any future curricular changes will be made when the new catalog is published.

Course Listing

Title Catalog Instructor Schedule

Description

This course is an introduction to the User Interface (UI) / User Experience (UX) principles, issues, and methods of user-centered responsive web design (mobile, tablet, and laptop).
Students design a website of their choice, in two ways. The first way is making the website with Figma (2 weeks), and the second way translates the Figma website into a simplified HTML/ CSS website made with Dreamweaver (1 week).
Principles, issues and methods explored include: problem-solving processes, content organization / wireframes, navigation strategies, usability principles, interface look and feel, interface design elements, user requirements /specifications, audience analysis, and professional best practices.
This course is for students from all departments who may have no previous web design experience, as well as those with some experience who want to explore web design in new ways. There are no prerequisites for this course, and all necessary software skills will be taught in class.

Class Number

1032

Credits

3

Department

Visual Communication Design

Area of Study

Digital Communication, Digital Imaging

Location

Online

BFA in Studio with Thesis Option (Liberal Arts or Visual Critical Studies)

Students interested in pursuing the BFA in Studio with the Thesis Option (Liberal Arts or Visual Critical Studies) should contact their academic advisor for details about eligibility, program requirements, and the application process.

Take the Next Step

Visit the undergraduate admissions website or contact the undergraduate admissions office at 800.232.7242 or ugadmiss@saic.edu.

Upcoming Admissions Events

Meet with us, learn more about SAIC and our curriculum, and get feedback on your work. LEARN MORE.

Nov11

Learn more about our undergraduate curriculum, tour our facilities & residence halls, see what we look for in an admission and merit scholarship portfolio, and learn more about financial aid. Bring your portfolio for a one-on-one conversation about your work with one of our admissions representatives!

Wednesday, November 11 9:30 a.m. - 3:30 p.m. CST at SAIC MacLean Ballroom 112 S. Michigan Chicago, IL 60603

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