A pink and blue halftone Chicago train moves across an elevated track. A large CTA logo, an SAIC card, and a hand holding a blue Ventra card appear behind the train. A student with pink and purple hair, wearing a light pink sweater and drop earrings, smiles in the foreground.

CTA logo courtesy of Chicago Transit Authority, SAIC wordmark courtesy of the School of the Art Institute of Chicago, headshot courtesy of Lauren Nickels, graphic by Sophia Salganicoff, all copyrights retained by their respective owners.

From Classroom to CTA: Lauren Nickels on Designing for Connection

As a student and graphic design intern for the Chicago Transit Authority (CTA), Lauren Nickels rides between campus and the agency’s offices, balancing studio work with internal design projects for the transit system she relies on. “I love public transit. I’m an avid supporter of public transportation, and it’s such a big part of life in Chicago,” said Nickels, who is in her final semester in the School of the Art Institute of Chicago’s (SAIC) Visual Communication Design department. 

Nickels brings her playful yet research-driven design sensibility to the inner workings of Chicago’s expansive transit network. Working within the Marketing, Engagement, and Outreach Department in Human Resources with a focus on Employee Engagement, her work focuses on internal design projects that foster connection among the people who keep the city running.

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Lauren Nickels and CTA employees play a large tabletop Connect Four game during an employee engagement event.

Photo courtesy of Chicago Transit Authority, all copyrights retained by CTA.

Lauren Nickels and CTA employees play a large tabletop Connect Four game during an employee engagement event. At CTA bus garages and rail terminals, Nickels supported event setup and staffed activities that build workplace connection.

“A lot of design work, especially branding, is very outward facing,” she said. “It’s been interesting to work on almost entirely internal projects that people outside of the CTA don’t see. I didn’t even think about how much design goes into the small things that create community.” At the CTA, she has learned how design functions in a civic ecosystem. “Some of the work I’ve done has been for employee events,” she said. “I’ve gone to those events and met train operators and bus operators, the people who keep the CTA running. It’s been interesting to talk to so many people behind the scenes.”

Her assignments range from digital graphics to physical event materials. One of those events featured a custom game she designed. Her experience in SAIC course Heavy Cardboard: Designing Boardgames helped steer the project. She designed a CTA-focused version of Pin the Tail on the Donkey: Pin the Token in the Fare Box. “I’ve gotten really into board game design,” she said. “It’s something that involves a lot of problem-solving and iteration.”
 

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A CTA employee prepares the “Pin the Token in the Fare Box” game board that Nickels designed for an employee event

Photo courtesy of Chicago Transit Authority, all copyrights retained by CTA.

A CTA employee prepares the “Pin the Token in the Fare Box” game board that Nickels designed for an employee event.

Her role has also given her insight into how large institutions handle visual systems. “I was surprised by how much creative freedom I actually have,” she said. “Because it’s internal, I’ve been able to experiment and make things playful while still keeping them within the brand.”

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A grid of CTA internal graphics celebrating holidays, observances, and route highlights, designed in bright illustrated styles.

Graphics courtesy of Lauren Nickels and Chicago Transit Authority, all copyrights retained by CTA

Nickels created internal CTA graphics that support employee engagement and highlight moments across the agency’s calendar.

Nickels’s time at SAIC has given her the tools to adapt her creative practice to any context. “I’ve mainly focused on branding and package design,” she said, “but in a lot of my work I experiment with different mediums and programs when I’m working.”

As a student, her process is marked by curiosity and boldness. In her Slumber packaging project for her Package Design studio class, bright type, dinosaur characters, and pastel gradients transform a children’s sleepover subscription kit into a joyful tactile experience.“With package design and creating something three dimensional, I enjoy working with a piece that has multiple aspects to it.”

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A children’s sleepover kit arranged on a soft pink backdrop, including a branded box, dinosaur-themed candy, activity cards, and folded pajamas labeled Jurassic Jammies.

Design by Lauren Nickels, image courtesy of Lauren Nickels.

Nickels’s Slumber project transforms a subscription sleepover kit into a tactile experience using bold characters, pastel gradients, and playful packaging forms.

Her Field Museum rebrand, completed for her Identity Systems class, uses playful typographic forms to represent the museum’s collection through categories like evolution, fungi, and artifacts, offering a glimpse of how she merges structure and storytelling. “My favorite projects have come from a place of research,” she said. Her education prepared her for the kind of flexibility required at her CTA internship. 

“The main thing that’s come into play is my knowledge of the programs,” she said. “In my job I mainly work in Adobe Illustrator. In school, projects usually have long timelines because classes meet once a week, but in an office you’re there every day. Having that experience with the programs makes it easier to get work done.” She added, “Sometimes someone will ask for data organized into a chart or a simple motion graphic, and I’ll think, ‘Oh, right, I did learn that.’”

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Field Museum rebrand concept. It begins with an orange background featuring a stylized letter F shaped like a dinosaur leg labeled Evolution, then transitions to three outdoor posters for exhibits on big cats, the Chicago Archaeopteryx fossil, and deep-sea creatures in Unseen Oceans.

Image and designs courtesy of Lauren Nickels

Nickels’s Field Museum rebrand uses bold typographic systems and exhibit-specific icons to link scientific themes across posters and assets.

As she prepares to graduate, Nickels plans to continue part-time with the CTA through spring while seeking new opportunities. “My current team has such a nice company culture,” she said. “Everyone’s excited to be there.” 

Her advice to other students reflects her own openness to growth. “Don’t overlook any opportunities,” she said. “When I was applying, I was mostly looking for branding and packaging positions, but I thought, ‘I’ll apply to any graphic design job I can find.’ I wasn’t really sure what I’d be doing, but it’s been a rewarding and fun job.”

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Lauren Nickels sits in a meeting room smiling and holding up a peace sign, surrounded by coworkers

Photo courtesy of CTA, Lauren Nickels, all copyrights retained by their respective owners.

Nickels participates in daily meetings and design reviews within CTA’s Marketing, Engagement, and Outreach team.

Nickels’s time at SAIC taught her to think through process and adapt through experimentation. At the CTA, those same skills turned into practical tools for collaboration, research, and creative problem solving. Her experience shows how a design education built on research and adaptability translates into real-world skills that travel far beyond the classroom. From packaging prototypes to public transit graphics, her work demonstrates that good design, in any form, keeps things and people moving and connected to one another.