Cynthia Rowley (BFA 1981) showcased her new lines of fitness collection, alongside Lifeway’s new kefir smoothie drinks that feature her floral design on the bottles, at her launch party April 20. The party was held in Rowley’s shop in Bucktown. Lifeway Foods CEO, Julie Smolyansky, and Rowley showed their deep friendship, pride in their collaborative work, and common Chicago roots in their interview on Crain’s Chicago Business. Fashion bloggers, friends of Lifeway Foods, and and fashion students were present at the party. Click here to read Cynthia Rowley and Julie Smolyansky’s interview about their collaboration on Crain’s Chicago Business.